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The need to connect wine tourism with other forms of experiential tourism, in order to enrich the grid of the visitor’s experiences and to strengthen the local brand of each destination, was stressed by the President of Hellenic Tourism Organization EOT, Angela Gerekou, speaking on Saturday 13 November at the 2nd Wine Tourism Conference in the West Macedonia on “Synergies of Wine Tourism with other thematic forms of tourism, co-organized by the Ministry of Tourism, EOT and the Region of Western Macedonia from 12 to 14 November.