Marco Veremis Enterpreneur of the Year 2013

Upstream counts amongst its clients leading mobile network operators including Vodafone, Telecom Italia, T-Mobile, Telefonica, MTN, STC and America Movil.

Marco Veremis, as an experienced marketing strategist at leading advertising agencies Grey Advertising, McCann-Ericsson and DDB in London, Marco developed global and pan-european communications strategies for brands such as Nestlé, Coca-Cola, Sony and SmithKline Beecham. Marco holds a Bachelor of Arts in Politics and International Studies from Warwick University and a Masters of Philosophy in European Studies from Oxford University.

Marco Veneris was born in Athens in 1973. He is a graduate of the Athens College School, as well as of the Universities of Warwick and Oxford where he got his Bachelor degree in Politics and International Studies and his Master’s in European Studies respectively.He started his working experience as a salesman at the company OTIS C. VEREMIS S.A., as well as a researcher for the Parliament of the representatives of the U.S.A.

After the completion of his studies, he worked in London for the advertising agencies McCann-Ericsson, Grey Advertising and DDB as Account Planner and Senior Account Planner for the development of the advertising and communication strategy of the following companies «Nestle», «The Coca-Cola Company», «Smithkline Beecham», «Johnson & Johnson» and «Sony Electronics».

Married to Elli, he has two children, Thanos and Maria Louisa.Upstream pstream is a mobile monetization powerhouse.

Upstream's MINT technology platform brings together insights from billions of mobile interactions, rich customer data and innovative engagement mechanics to deliver the highest mobile purchase rates in the industry.

Upstream serves mobile operators in 40 markets, helping them to sell their own and 3rd party products and services to their subscribers, while deepening customer knowledge and increasing customer loyalty. With an increasing focus on emerging mobile markets such as Latin America, the Middle East and Africa, Upstream has direct marketing and billing access to over a billion consumers.

To date, Upstream has engaged 600 million consumers over mobile and converted 65 million of them into paying customers. Its carrier grade platform has securely managed more than 30 billion mobile interactions.

Through its MINT technology platform, Upstream has executed more than 160,000 campaigns worldwide for companies like Vodafone, T-Mobile, Telefónica, O2, The Coca-Cola Company, BMW, BSkyB, Johnson & Johnson, Nestlé, Shell, Unilever, América Móvil, MTN and Telecom Italia.