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George Lois: The "golden Greek", the "wizard of advertising" has died

A charismatic figure in advertising and design, the pioneer Greek-American George Lois, responsible, among other things, for some of the most daring and powerful images published in American magazines of the 60s, but also for iconic advertising slogans such as “ I Want My MTV!”, died at the age of 91, at his home in Manhattan, New York, as announced by his son, photographer Luke Lois.

  • Published in Diaspora
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